The Proximity EditionOne ad. One story. One coupon.
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Now! For coaches, consultants and creators with a 4-figure audience

Turn your 4-figure audience into a $10K/mo Freedom Business

16 weeks · with Dan Westonly $250 to start

You're good at what you do and people pay you for it. Trouble is, they pay for the hours, so the week you stop turning up, the money stops. Your followers don't want more of your hours. They want to be close to how you think. So we package access to you, price it on the result and sell it to the people who already trust you. No sales calls.

100+ coaches, consultants and creators helped. Dan West

No money-back guarantee

We don't do guarantees. Leave any week and the payments stop (you just can't rejoin for a year).

Clip my coupon at once

The DM that made a business out of Jo

Read this, Jo!

Jo is good at the job. Jo gets paid.

Same again this week? Copy due Friday!

Sure... again.

Meanwhile, across town...

Thanks for following along, Jo! My group's full again this month!

A whole group?!

That night

Done selling my hours. I'll sell access to me instead. Clipping the coupon!

Group call night

Watched your videos all week. How can I work with you? a follower, in the DMs

Every week after

Not one call on the calendar. They read, they decide, they pay.

Jo, what's the secret?

I stopped selling hours. I sell access to me.

Gosh.

A dramatization. Jo isn't a real client and the strip has no numbers on purpose. Every number from page 5 on is real.

Page 2

Does your business suffer from any of these?

♥ 2,140LIKES+38NEW FOLLOWERS"this is gold"REPLIESREPOST ×61REPOSTS$0.00PAID
Who's pulling the strings?Likes, follows, "this is gold". Every string moves you. None of them pays you.
1

Paid for what you do

Their copy, their marketing, their deadlines. You're good at it and you get paid. Stop turning up and the money stops.

Feels like a job you built for yourself.

Same bridge, every day.
2

Stuck at almost

A few thousand people follow you and trust you. Likes, replies, the odd "this is gold". And nothing for them to buy.

Feels like being popular and skint at the same time.

3

Selling hours, not results

Your promise is about the time you'll give, so your price is capped by your calendar. Put the result in the promise and the price moves with it.

Feels like haggling over your own diary.

Hours, sold one at a time.

Figure it yourself · free

What could the people who already trust you pay?

We put example numbers in. Change them to yours. It's example maths, so don't hold us to it.

$10,000a month, from people who already trust you

A bigger audience won't fix it. An offer that turns the people who already trust you into buyers will.

Page 3

Three ways to get paid for what you know

SELL YOUR HOURSBUILD A COURSETHE PROXIMITY OFFER
Hours: paid when you turn up.Course: three months on the line, then crickets.Access to you: off the road everyone takes.
RowSell your hoursBuild a courseThe Proximity Offer
They buyYour timeA productAccess to you: how you think, the room, the shortcut
Price set byThe hourWhatever other courses chargeThe result they want
How it sellsCalls, DMs, chasingA launch and a prayerThey read, they decide, they DM "I'm in"
Build timeNone, and no leverage eitherMonths before the first saleWeeks 1 to 4, validated with 3 paying clients
Your weekFullSpent buildingYours
Michelangelo's two hands, almost touching, printed as white dots on black

You were trained to consume

Get paid to create.

Scrolling makes other people money. Making things makes you money. The 16 weeks put you on the making side.

Page 4

The 16 weeks, in six parts

  1. 1
    ADMIT ONEACCESS

    Your Proximity Offer

    Weeks 1 to 4. We package access to you: the promise, the path and the price. Validated with 3 paying clients, no calls.

  2. 2

    Magnetic Client Attraction

    Weeks 4 to 10. Content built to get the right people raising their hand. The target is 5 to 10 inbound leads a week.

  3. 3
    $$$$$$

    The Proximity Tower

    Weeks 10 to 16. More ways to buy more of you, so $5K months turn into predictable $10K months.

  4. 4
    LIVE

    Two group calls a week

    Run like workshops. Bring the one thing you're stuck on and leave knowing the next move.

  5. 5

    Daily support

    Ask anytime. Someone on the team gets back to you the same day, so you keep moving.

  6. 6

    Every script and template Dan uses

    Plug them in instead of writing your own from a blank page.

  1. We build your offerThe promise, the path and the price. Then 3 paying clients.
  2. We switch on attractionContent that brings buyers to your DMs.
  3. We build the towerMore ways to buy more of you.
  4. You get your time backThe money's nice. Control of your week is the point.
Page 5

Let us prove it

The Proof WeeklySpecial edition · real numbers only

Case No. 1 · A client Dan coached

Connor: from $0 to $47K a month

$0 to $13K a month in 4 months, without a single sales call. Then, because Connor's a trained high-ticket closer, he added sales calls and took the same offer to $47K a month.

Where he started$0
Month 4, no sales calls$13K a month
After adding calls$47K a month

Bars drawn to scale. Connor's an outlier, not a forecast.

Case No. 2 · A client Dan coached

Ahaab, before and after an offer

Before
500

followers and no offer

After
£5.4K

in 6 weeks. Then he left his hospital job.

He coaches on the PY team now.

$20K in 5 daysMatt Young, with under 2,000 followers
26 leads in 24 hoursKeith, with 1,000 followers
100+Coaches, consultants and creators helped
Done by 11 a.m."I've become the three-hour creator now." Tim, running coach, Netherlands
Client case study: Connor Western
Client case study: Matt Young
Client case study: Tim Roozendaal
Client case study: Ahaab Syed
Client case study: Connor Flynn

Real letters from real customers

Screenshots from people Dan has coached, as they sent them. Tap any letter to read it.

Page 6

Never expect a system from someone who hasn't built one

Dan West speaking into a microphone, printed in black halftone
Dan West"He wasn't buying my hours. He was buying proximity."

The people in your corner

Ahaab, printed in black halftone
AhaabCoaching · group calls

500 followers to £5.4K in 6 weeks, then left his hospital job. Now he coaches PY clients.

Photo to come
KasparsSetter

First reply in the DMs.

Photo to come
AbdullahSetter

Keeps the follow-up moving.

Photo to come
UrbanSystems · automations

Builds the tools and automations you plug into.

Not for everyone

The one who leaves the crowd
A classical marble head printed as white dots on black, eyes covered by a red bar
The one who keeps scrolling

Only for

  • Coaches, consultants and creators with a following (4 figures is plenty)
  • Something people would pay to learn from you
  • Two group calls a week in your diary
  • Ready to sell access instead of hours

Not for

  • Course collectors after one more login
  • Anyone who wants it done for them
  • Anyone who won't post
  • Anyone who needs a guarantee

We take 5 new clients a month. Not a fit? Dan will tell you straight, and what he'd do at your stage.

Page 7

Mail the coupon now

For the next 5 only unlimited 1:1 calls with Dan + the Million Dollar Operators inner circle

PY
Productise Yourself, Dept. PX-116 weeks with Dan West

Dear Dan: I'm in. Here's where I'm at.

Stamp me in. I understand there's no guarantee, and that I can leave any week.

Audience size (check one)
Something people would pay to learn from you?
When could you start?
Then you DM Dan "I'm in" and he enrols you by hand. No call.
Mail the coupon